Meghan Markle is said to be trying to “relaunch” herself in the New Year and return to her popular persona after a difficult 2023, royal experts have claimed.

The Duchess of Sussex made a candid appearance in a social media advert for a company she holds shares in.

Meghan showed off her “jack-of-all-trades” skills as she was seen in the background of nearly every shot doing multiple roles for company Clevr Blends.

The mum-of-two announced she was backing the company in December 2020.

Now royal expert Phil Dampier said Meghan wants to “relaunch” herself after she and husband Prince Harry learned they have “overdone” playing the victim card.

He told the Sun: “This is showing her in a better more relaxed way. It’s all about image and nothing happens by accident, but I’m sure the King, William and Catherine would be delighted if they just got on with a new life in California and stopped the feuding.”

The expert added that Meghan does have a fun side and advised that she would be better to show that off rather than “claiming her life is a misery”.

Meanwhile, branding expert Nick Ede suggested to the Mail that the best way for the duchess to rebuild her reputation would be to tap into humour and show she can be compassionate and entertaining

He said: “I think we will see a lot more personality-led content created that concentrates on Meghan as a media personality who is kind, compassionate, entertaining and not afraid to poke fun at herself.”

At the same time, royal expert Richard Fitzwilliams told the Mail that both Meghan and Harry should be concerned about being labelled by the Hollywood Reporter as two of the biggest losers of 2023.

He said the change of direction for the duchess could take her back to the woman loved at the time of her engagement to Harry.

The royal commentator said: “One of the reasons the Queen insisted that the Sussexes couldn’t be half in, half out members of the Royal Family was that they might well have endorsed brands such as Clevr.

“Meghan linked with Clevr in 2020, promoting it and sending a basket to Oprah who shared her experience online, which was extremely beneficial to the company.

“However, her fleeting appearance as a lowly intern in a brief promotional video for Clevr is great fun. She’s showing a sense of humour, sending herself up and not seeking to save the world.”