Mike and Zara Tindall at Royal Ascot
Zara Tindall and Mike Tindall have reportedly accumulated their £30 million fortune through a variety of brand deals, ranging from Domino’s to Rolex. The royal celebrity couple has diversified their income streams over the years, engaging in advertising, television appearances, public speaking, and podcasting.
In December 2010, Mike, a former rugby union player, proposed to Zara, herself an Olympic silver medalist and the daughter of the Princess Royal, Anne from her previous marriage to Captain Mark Phillips.
The couple tied the knot one year later at Canongate Kirk in Edinburgh, Scotland.
The royal couple has been involved in several lucrative deals all across and Express.co.uk takes a look into some of the top deals for the couple.
READ MORE: Zara and Mike Tindall pack on the PDA during loved-up beach day in Australia
Zara Phillips is estimated to earn around £200,000 from the Land Rover brand
Zara’s brand deals
Experts estimate that the King’s niece, aged 41, garners approximately £1.1million annually through her brand deals and ambassadorial endeavors. In 2006, she forged a partnership with Land Rover, securing an official ambassador role. The association with the luxury automobile brand was notably reinforced by her royal connections, further emphasized by the late Queen’s ownership of 30 of their vehicles.
Recognizing her contributions, Land Rover presented Zara with the inaugural set of keys to a Range Rover Evoque in 2011 and extended a women’s scholarship for engineering training. The brand continues to sponsor the accomplished royal horse rider at her competitions, contributing to an estimated annual income of £200,000.
Additionally, Zara has been an ambassador for Rolex since 2006, showcasing high-end watches at various events. The collaboration is believed to have earned her £100,000.
Rolex proudly declares: “Zara became a Rolex Testimonee prior to winning individual gold at the World Equestrian Games in 2006 in Aachen. Her career highlights include team silver at the 2012 London Olympics and at the World Equestrian Games in Caen in 2014.
“She is proud to be part of Rolex’s longstanding support for equestrianism that spans more than 60 years and shares with the Swiss watchmaking brand a quest for perpetual excellence through precision and superior performance.”
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In 2012, the mother-of-three also took on the role of ambassador for Magic Millions Polo and Show Jumping. The Managing Director of the Influencer, PR, and Branding agency Edencancan has estimated that Zara earns approximately £125,000 annually from this particular partnership.
Furthermore, Zara has collaborated with iCandy Prams, participated in promotional activities for a horse video game called Howrse, and endorsed the clothing brand Musto. It is reported that Musto compensated Zara with £500,000 for her association with the brand.
Her past engagements include deals with John Deere tractors, an ambassadorial role with Samsung, and serving as a golf academy ‘cadet’ for Slingsby Gin.
Zara also generates income through her jewelry collection, which is a component of the luxury brand Calleija. Her designs, still available for purchase, have purportedly brought in £80,000. The Zara Phillips Collection by Calleija features an equestrian theme, with one of her creations, a ‘saddle ring,’ priced at around £7,000.
The rugby star bagged himself £300,000 for featuring in a Domino’s advert in 2022.
Mike’s brand deals
The rugby star secured a payment of £300,000 for his appearance in a Domino’s advertisement in 2022.
Collaborating with his former rugby teammate and friend, James Haskell, they executed a memorable pizza delivery stunt by leaping out of a helicopter in a James Bond-style entrance.
In the advertisement, the father-of-three, Tindall, is depicted arriving at Haskell’s residence via helicopter while holding a stack of pizza boxes.
In the same year, Mike made an appearance alongside James Haskell in a television advertisement for Amazon Prime.
While the compensation for this advertisement was lower than that of the Domino’s commercial, he still garnered an impressive £150,000 for his role in the brief clip. Additionally, the 44-year-old has been observed endorsing CBD oil in collaboration with the company Pueris.
His time in the jungle on I’m a Celebrity last year reportedly earned him £150,000 too.
Mike received £25,000 for winning the latter show, which he donated to Parkinson’s UK – a charity close to his heart after his father was diagnosed with the illness 20 years ago.
Apart from his television engagements, Mike has ventured into the realm of podcasting. He has participated in two podcasts, one of which is The Good, The Bad & The Rugby, where he serves as a co-host alongside former England teammate James Haskell and presenter Alex Payne.