Dentsu’s Brad Stockton – Beet.TV
Millions of people are hooking up their TVs directly to the internet, giving advertisers a way to reach target audiences that’s similar to digital pinpointing. This delivery mechanism is significant…
MiQ’s Moe Chughtai – Beet.TV
Consumers are spending more time watching video on televisions connected to the internet, giving advertisers more opportunities to reach them through ad-supported streaming services. The convergence between linear television and…
Magna’s Molly Finnerty – Beet.TV
SAN JUAN, Puerto Rico – As much as advertisers may want more data to demonstrate the efficacy of their advertising campaigns on television, such guarantees are still somewhat elusive. That…