LA’s Most Coveted Lifestyle Brand, Olive Ateliers, Is Taking The Home Decor Industry By Storm

Every other Saturday, outside of a warehouse in Culver City, over 400 people line up to enter Olive Ateliers. The line starts forming around 7:30 am, and when the doors open at 9:30 am, it’s only a matter of time until the 5,000 square foot space is wiped clean. The room is filled with “objects with old souls” – Turkish pots, rustic mini stools, bowls, marble sinks, terracotta planters, and more – sourced from around the world. Customers enter the room, grab tape and sharpies to mark their finds, and are off to the races. It’s first come, first serve for one of the most coveted drops on Instagram.

Olive Ateliers has quickly become one of the most recognizable lifestyle brands on social media today. Founded by Kendall, Ben Knox, and Laura Matthews, the trio imports objects from Turkey, India, Indonesia, Morocco, Greece, France, and more and releases them in bi-monthly drops every other Saturday at their Los Angeles Ateliers. Each week, the team teases its upcoming inventory to its dedicated community of over 60,000 Instagram followers to build anticipation. No two drops are the same. There’s no e-commerce site and no shipping. It’s all in person and always sells out. In Kendall Knox’s words, it’s a Supreme-meets-FirstDibs-meets-Restoration Hardware of sorts – an elevated experience with high-quality products that if you blink, you’ll miss it. “The problem we came up against while trying to furnish our homes was that the style that we loved was hard to find all in one place,” said Knox. “You really had to bounce around. And then when you did find these pieces, there were incredibly expensive, or you’d be shipping them internationally and had to find a way to get them to your home. We set out to fill that gap. Our tagline is celebrating objects with old souls. That’s the core of the business.”

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