Prince Ricardo De La Cerda
SHE was once dubbed the “most beautiful royal” and Lady Amelia Windsor certainly has a lavish lifestyle to go with it.
While she doesn’t live the palace life like her third cousin, Prince William, she does enjoy the finer things, from five-star hotels to a plush Notting Hill pad.
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The young Royal Family member is something of an It girl, has modelled for D&G as well as bringing out her own fashion line.
Amelia is the second daughter and youngest child of George Windsor, Earl of St Andrews, and her grandfather is the Duke of Kent, who is first cousin to the late Queen.
While she is not a working royal, her royal pedigree and model looks have seen her appear on the cover of Tatler and become a regular at London Fashion Week.
Here’s what we know about the royal model…
Amelia (Mel to her friends) first drew attention back in 2016 when she appeared on the cover of Tatler Magazine and gained her “most beautiful royal” nickname.
She would later cause a stir by posing for another cover of Tatler on a topless model.
After shooting to fame, branding expert Chris Ogle, of Flow Digital, told the Daily Mail : “Realistically, should she choose to monetise her value through brand endorsements, she would be able to earn around £1m per year without too much difficulty.
“However, should she choose to remain selective in her partnerships, then her relative value would skyrocket, as she is seen [as] not to be sold to the highest bidder.”
She is currently signed by Storm Model Management.
Lady Amelia, who is the youngest of three siblings, frequently shares snippets of her daily life with her fans, and she has some very swanky geo-tags.
Earlier this year she checked into the swanky Gleneagles Townhouse, which was a nostalgic trip back to Edinburgh, where she studied French and Italian at university.
The luxury five-star hotel can cost around £500-a-night.
She’s also checked into the five star beachside resort of El Fuerte in Marbella.
While she may not reside in a castle, Lady Amelia has had the next best thing – a gorgeous Notting Hill flat.
The model previously shared it with her older sister Marina and offered glimpses on her Instagram.
The retro-style kitchen is decorated with hand painted plates that are scattered across the walls, which she found during a trip to Italy, according to Hello!.
She also has a traditional black AGA oven which she uses to cook – speaking to her love of all things antique.
She told House & Garden that her style was a reflection of her affinity for collectables, saying: “We have things that we’ve collected over the years and beautiful trinkets alongside treasures which I’ve found in Portobello and Golbourne markets.”
But what’s a kitchen to cook up a storm if you don’t have a place to enjoy it.
Lady Amelia has a stylish outdoor terrace which her and her sister often use for alfresco dining.
When she wants to escape her London pad, the model will venture back to her family home in Cambridgeshire – where she was isolating during lockdown.
Amelia launched a fashion collection with Penelope Chilvers in mid-2018, and revealed the pieces were designed to make a statement on Instagram.
Of her favourite social media channel, she’s said: “I go on too much, I need to control myself.”
Her obsession appears to be a canny one – she’s been getting paid for sponsored Instagram posts.
Amelia’s collection with Penelope, however, was all for a good cause.
Twenty per cent of the proceeds were donated to the War Child charity, a cause which is very close to her heart.
“The work they do is really crucial because conflict is one of the biggest horrors that happens in the world,” she’s said.
Unlike more senior members of the Royal Family, the young star has an active Instagram account – and certainly doesn’t stick to any kind of protocol.
While Amelia is careful not to overstep the mark, we’ve still been given glimpses of her relaxing in bikinis, having drinks with friends and snapping mirror selfies.
Despite this, she never planned to become an influencer.
Amelia tells Grazia: “Instagram is wonderful in so many ways, but it’s also something that should be used with respect – for yourself and for other people.
“I think it’s nice not to reveal everything about yourself and keep a bit of mystery – also not put anything inappropriate! I wouldn’t want to advocate anything negative.”